THE RHETORICAL CULTURE OF THE TEACHER AND ITS BASIC PRINCIPLES

Abstract

The article describes the theme of the teacher's rhetorical culture. The process of education is inextricably linked with the ability of the teacher to clearly and clearly formulate his thoughts, to present new educational material in a language understandable to students. Poor motivation of students is most often the result of the lack of a sufficient level of rhetorical culture. The article reveals the concept of rhetorical culture, discusses its basic principles. The application of the article is possible among teachers of educational institutions.